Tech Talk Newsletter – April 2016 – Data Backup


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Don’t Forget To Backup Your PC

April’s Tech Talk Newsletter is geared heavily towards data loss, implications and best practices around data backup to safe-guard yourself from becoming a victim, .

I was doing some research for our upcoming Backup/Disaster Recovery Lunch & Learn and came across a surprising statistic. According to Contingency Planning, Strategic Research Corp. 96% of all business workstations are not being backed up. I was very surprised at first, but as I gave it more thought I realized that we tend to focus on what we consider critical data when we look at backup/DR. For example: things like accounting data, inventory, customer data and line of business applications. However, what falls through the cracks are the files and information that we all have on our PC’s. I know that I have a large amount of information I have either created or received that I keep in the My Documents folder on my pc. Now most of that is not what we would consider “Critical” data. However, it is valuable information. The fact that the vast majority of business don’t consider backing that information up is disconcerting.

The good news is that this can be fixed very quickly and easily by using a file sharing application. TS Conard’s ShareSync can be used to automatically sync files to a cloud storage server and be highly available across many platforms. ShareSync has versioning, so if a file gets deleted or changed inadvertently we can revert to an earlier version. It is secure and convenient to use. You can even invite other users to share the files by sending them a link to that file or folder and that makes it a great collaboration application as well.

If you think this application could be useful to you, please give us a call and we would be happy to set you up with a 30 day free trial. Few things impact a business more than the loss of valuable data. Make sure that you have the methodology in place to protect yourself!! Just call us at 816 233-3777 and get started today.

Dave Cooksey
Chief Operations Officer
TS Conard, Inc. Technology Solutions

Feature Article

Will Your Data Backups Be There When You Need Them?

When the livelihood of your business depends on data stored in your computer network, you simply cannot afford to leave anything to chance. Data preservation and the ability to retrieve it at any point in time is the foundation of business continuity.

Yet the facts about backup failures are shocking:disaster recovery data loss backup

  • According to the Boston Computing Network, 31% of PC users have lost data due to events “beyond their control.”
  • Analysts at the Hughes Marketing Group found that 40% of businesses that experience a critical IT failure go out of business within one year.
  • In a recent Gartner study, only 35% of backup tests were successful.

Some of the more common reasons for backup failures include unintentional formatting of a hard drive, accidental data deletion, malware or virus attack, firmware corruption, natural disasters, logical errors and continued computer operation when the hard drive is starting to fail.
So how certain are you that your backup system is 100% reliable? Could a false sense of security be preventing you from taking actions that will insure your backups will really be there when you need them?

7 Ways to Avoid Data Disaster Due To Backup Failure
Without proactive measures in place – and Murphy’s Law being what it is – the odds of a successful restoration when you need it most may not be as great as you’d like to think… So what can you do? Here are seven ways to avoid a damaging loss of data due to backup failure.

  1. Insist on regular, remote and redundant processes. A good rule of thumb is 3-2-1. That means three copies of your data stored in two off-site locations, backed up a minimum of one time per day.
  2. Don’t go too cheap on disk drives. Less expensive arrays that save money by doing without features like redundant power supply and hot spare disks may leave your data at risk.
  3. Guard against human error. Make sure people performing backups and restores know exactly what to do – and what not to do. Take people out of the loop and automate wherever possible. And be especially cautious in situations where backups aren’t a part of someone’s regular duties.
  4. Are your backup software settings being checked routinely? When new software or updates are put into service, a change in the way the settings are configured can cause incomplete backups, or backups that fail completely. Do the people who maintain your backups include this on their regular to-do list?
  5. Could some files be getting left out? As resources are added and priorities shift, files and folders can get misplaced or accidentally left off the backup list. Insist on a quarterly or annual meeting with your backup management team to make sure all mission-critical files are included in your organization’s data recovery systems.
  6. Address network issues immediately. Any component in your network that isn’t working properly can introduce another point of failure in your backup process. Every juncture in your network, from a misconfigured switch to a flaky host bus adapter, can hurt your backups.
  7. Ask for help with your data backup and recovery system. You cannot be expected to be an expert in all things. Yet data is the backbone of your business – its protection and recovery should not be left to chance. Why not leverage the knowledge, skill and experience of an expert in the field?

Even with all these measures in place, the best way to keep your organization safe from harm due to data loss is to verify your backup system by performing regular test restores. This will help identify any problems in advance so they can be fixed – allowing you to avoid getting hit with an ugly surprise when you least need it.

The Smart Way To Assure Backup Success
Unless your team has all the time and expertise required to consistently close all open loops in your backup system, your organization may be at risk of serious harm due to data loss.
We strongly recommend that you let us perform a Backup Audit for you as soon as possible. Contact us today at <PHONE NUMBER> or <E-MAIL ADDRESS> to schedule this highly valuable free service – before disaster strikes.

FREE eReport

FREE eReport: 9 Little-Known Facts Every Business Owner Must Know About Data Backup And Disaster Recovery
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You will learn:

  • The only way to know for SURE your data can be recovered if lost, corrupted or deleted—yet fewer than 10% of businesses have this in place.
  • 7 things you should absolutely demand from any off-site backup service.
  • Where many backups fail and give you a false sense of security.
  • The No. 1 cause of data loss that businesses don’t even think about until their data is erased.

Claim Your FREE Copy Today at

Useful Stuff Below

Are you making any of these three mistakes on LinkedIn?

1. Forget LinkedIn as a place to build an audience. Instead, focus on media like Facebook, Twitter or your blog to attract consumers. 2. Don’t help competitors. It’s great to connect with colleagues, but when you link with people who work for your competitors, you’re exposing your entire network to the competition. Be selective about who you connect with. 3. Unless you work for a big brand, it’s pointless to sell yourself without first selling your company. As a principal or executive, you need to tell a story that’s bigger than your own career. Show how your company brings value, and then how you’ve contributed to that effort.     –Wall Street Journal

Could these tech tools help grow your business in 2016?

How about a 14x higher conversion rate on your advertising? Oomph Adomatic converts static images into video ads that tell the story of your brand, highlight key features and even provide viewers with an easy-to-follow map to your office or showroom. WeWork, a pioneer in co-working spaces, allows SMBs to grow and contract with the ebbs and flows of business. With features like pool tables and friendly common areas, they foster water-cooler networking and a sense of community. Trinet offers a way to off-load virtually all HR functions, including payroll, benefits, management and compliance. With this tool, the need for in-house HR staff goes away.     –

New earbuds pack amazing sound – with no strings attached.

On-the-go music lovers have pretty much been limited to Bluetooth earphones or earbuds with wires attached, or over-the-ear holders. That’s about to change. Both Earin and Kanoa earbuds offer a great sound experience without wires or holders. Small enough to slip into your ear, they fit comfortably in your ear canal. And, according to CNET reviewer Xiomara Blanco, they stayed securely in place even when she shook her head. She said the Earin earbuds have better sound and are smaller, but don’t stay charged as long as the Kanoas, which offer a sporty look, and with their slightly larger size retain a charge for longer. Yet both deliver amazingly rich sound for such a
tiny device.      –CNET

As the housing market improves, so have the tech tools to help you sell your home.

Data from the National Association of Realtors shows that 89% of buyers use online tools in their home searches. First impressions are critical, especially online, so your web presentation can make a huge difference in how quickly and for how much you sell your home. Twelve tech tools to take advantage of include: Professional Photos, Maps, Search Tools like Zillow, Trulia And Redfin, Drone Photography, Floor Plans, 3D Virtual Tours, Video, Electronic Documents, Online Checklists and Timetables, Virtual Home Staging, Social Media and Mobile Web Apps. Not all realtors use the same tools, so be sure to run this checklist by potential listing agents.     –U.S. News & World Report

Battle of the “Read-Later” apps: Pocket vs. Instapaper

As it turns out, this duel is more about user preference than which app is better. Instapaper sports a clean, newspaper-like look that filters out ads, video and images. If you prefer reading text without distraction, this is your app. Pocket, on the other hand, displays images like a proud parent and flaunts colors behind bouncy animations. If you prefer the full multimedia experience, you’ll like Pocket. Pocket also offers tagging, which some may prefer to Instapaper’s organizing by folder. Each comes in a free version, which is more than adequate for most users. Bottom line? Pocket is best for multimedia, Instapaper for pure reading.     –Lifehacker

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